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Design Thinking for Non-Designers

Introduction
Design Thinking for Non-Designers

Today we discuss the core concepts behind Design Thinking and how you can apply them in a non-designer career.

Components of Design Thinking

  • Human Centered – having empathy for the people you are designing products and services for
  • Integrative – looking at situations in a different way, thinking through the consequences of those decisions, and ultimately coming up with new solutions that go way beyond just improving the existing alternatives
  • Action Oriented - Design Thinking is much less about thinking and more about discussing and working through problems. The most optimal way to do this is through prototyping and testing
  • Iterative - the road to a successful solution is definitely not a straight line and requires rework, feedback, and rethinking throughout the process

We also discuss several resources during the discussion

Robert Greiner
Author

Robert Greiner

Professional optimist. Passionate about building exceptional teams that do cool things together. I mobilize teams to deliver strategic technical solutions that help businesses succeed.

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